Friday, March 28, 2014

Ameesha Kavindi

A beautiful photo shoot of Ameesha Kavindi
RED is also ethical as the garments are manufactured at factories, which have the "Garments Without Guilt" certification. There is no child labour, no forced labour, fair wages are paid, working conditions are right and these are not sweat shops. Hence RED manufactures ethically.

RED is also a low carbon product because fewer processes are involved in the production. There is no need to manufacture yarn or fabric and there is no shipping of material if it is a fabric not made in Sri Lanka, as all requirements are already available in large quantities. We are reusing the material that is already there and will only be shipping the final product. That is why RED will have a lower carbon footprint than any apparel product manufactured in Sri Lanka. With RED, we do not use anything new in our collection, except for creative ideas, nor do we order anything new. If you tell me, "I have a stock of fabric, come and have a look at it", whatever it is in the warehouse I will convert into a new fashion line.

RED also has attractive lead-times as there are fewer processes. Due to the nature of the business, my limitations are colour and the types of fabric qualities available in Sri Lanka. I may not have silks and high end fabrics as such because we do not manufacture haute couture clothing in Sri Lanka.
- See more at: http://www.businesstoday.lk/article.php?article=2895#sthash.O5rmsKBP.dpuf


 Amisha Kavindi - Sri Lankan Model RED is also ethical as the garments are manufactured at factories, which have the "Garments Without Guilt" certification. There is no child labour, no forced labour, fair wages are paid, working conditions are right and these are not sweat shops. Hence RED manufactures ethically.


RED is also a low carbon product because fewer processes are involved in the production. There is no need to manufacture yarn or fabric and there is no shipping of material if it is a fabric not made in Sri Lanka, as all requirements are already available in large quantities. We are reusing the material that is already there and will only be shipping the final product. That is why RED will have a lower carbon footprint than any apparel product manufactured in Sri Lanka. With RED, we do not use anything new in our collection, except for creative ideas, nor do we order anything new. If you tell me, "I have a stock of fabric, come and have a look at it", whatever it is in the warehouse I will convert into a new fashion line.


RED also has attractive lead-times as there are fewer processes. Due to the nature of the business, my limitations are colour and the types of fabric qualities available in Sri Lanka. I may not have silks and high end fabrics as such because we do not manufacture haute couture clothing in Sri Lanka.

Having seen the amount of waste that is produced in the process and also speaking to people who have pioneered methods that are ethical and environmentally friendly in disposal of waste products, I looked at options in Sri Lanka when I left the industry. - See more at: http://www.businesstoday.lk/article.php?article=2895#sthash.O5rmsKBP.dpuf
Having seen the amount of waste that is produced in the process and also speaking to people who have pioneered methods that are ethical and environmentally friendly in disposal of waste products, I looked at options in Sri Lanka when I left the industry. - See more at: http://www.businesstoday.lk/article.php?article=2895#sthash.O5rmsKBP.dpuf
Having seen the amount of waste that is produced in the process and also speaking to people who have pioneered methods that are ethical and environmentally friendly in disposal of waste products, I looked at options in Sri Lanka when I left the industry. - See more at: http://www.businesstoday.lk/article.php?article=2895#sthash.O5rmsKBP.dpuf
Ethical brands and Sri Lankan apparel go hand in hand and this focus on sustainability has proved a worthy investment in the future of the industry.

Today, Sri Lanka is geared to meet global market demand for fast, high quality ethical fashion products.  The opportunity is perceptible to those concerned with product, quality and business partner values, Sri Lanka; a sustainable apparel export nation is a buyer’s premier choice.

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